‘Ishqiya’ Outshines ‘Rann’ at Box Office

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Recently released 'Ishqiya', outshines Amitabh Bachchan starrer 'Rann' at box office. Vishal Bhardwaj, whose previous movie 'Kaminey' was a big hit, produced 'Ishqiya'.

Both the star-studded movies were released on Friday, 29 January. But The 'Ishqiya' in comparison to 'Rann' performed better. In the opening weekend 'Ishqiya' recorded almost 80 percent collections but the collection of 'Rann' was around 30%.

The corporate head (cinemas) of Wave Cinemas, Mr. Yogesh Raizada told reporters, "'Ishqiya' has got a strong opening in both Delhi and Uttar Pradesh in both multiplexes and single-screens. It has got around 80 percent business over the initial weekend."

Mr. Raizada also said, "The dialogue delivery in the movie is very good and it is a typical masala movie but the drawback is that everyone might not like it because it has its own class. While ‘Rann’ is gripping but has managed only around 30 percent opening. There has been no initial for this one. It has its own class but no mass appeal."

Delhi-based distributor Mr. Joginder Mahajan said, "'Rann' has fared very poorly thanks to its subject. 'Ishqiya' on the other hand has been average vis-a-vis 'Rann'. It is an ordinary affair with local appeal. Though the masses are watching it but the film is not for everyone because some are finding it a bit cheap."

He added, “Surprisingly, ‘Ishqiya’ is performing better in multiplexes and not in B and C sectors. We are expecting it to earn an average Rs.2 crore overall in Delhi and Uttar Pradesh."

“Ishqiya” which is directed by debutant Abhishek Chaubey, has actors like Naseeruddin Shah, Vidya Balan and Arshad Warsi. On the other hand 'Rann' is directed by experienced director Ram Gopal Verma and has big stars like Amitabh Bachchan, Paresh Rawal and Riteish Deshmukh. Even than 'Ishqiya' outshined big budget movie "Rann" with its simple but attractive story and brilliant direction.

According to an industry source, "The failure of 'Rann' has again given a dud out of Ram Gopal Varma's camp. While 'Ishqiya' has the rustic and poetic appeal very common to Vishal Bhardwaj. No matter whatever the fate, his movies somehow do manage to leave an effect on the audiences’ minds.